The NAIOP REEL Committee, in partnership with ICSC NextGen Committee, invites you to join us for an insider look at the success story of Federal Realty’s Pike & Rose and a fun evening of networking. Meet the new and hip Hello Betty restaurant and bar located on the rooftop of the Canopy Hotel. Hear panelists from Federal Realty and KLNB discuss the key factors that transformed a suburban strip mall into a successful live, work, play walkable community and retail hotspot.

You’ll learn all about:

1. Place making challenges
2. Startup lessons learned
3. The curation of a successful and stable retail, restaurant & hospitality mix
4. The multi-family market
5. The success of the Pike & Rose office market